What term describes a short exhibition of products by manufacturers and distributors?

The term that describes a short exhibition of products by manufacturers and distributors is a trade show. Trade shows are organized events where businesses in a specific industry showcase their latest products and services to potential customers, distributors, and even industry professionals. Typically, these events allow for networking, education, and the demonstration of products, all aimed at generating interest and sales.

In contrast, a product launch usually refers to the introduction of a new product to the market, focusing on marketing strategies and promotional activities rather than an exhibition format. A sales expo may suggest a broader event, but it is often less specific than a trade show and can include different types of sales activities that are not strictly about product exhibition. A consumer fair is generally designed for the public to experience products and services, making it more consumer-oriented rather than focused primarily on the business and distribution aspects present in trade shows.