What is the term used for individuals who provide names of leads for a salesperson for a fee?

The term used for individuals who provide names of leads for a salesperson for a fee is commonly referred to as a "bird dog" or spotter. This term originates from hunting, where a bird dog is trained to locate and retrieve birds. In the context of sales, a bird dog identifies potential clients and provides leads to sales professionals in exchange for a financial incentive or commission.

This arrangement can be beneficial for both parties; the salesperson gains access to new prospects without the time-consuming process of lead generation, while the bird dog earns a fee for sharing valuable contacts. The effectiveness of this practice relies on the bird dog's understanding of the market and ability to connect the salesperson with potential customers who fit the desired profile.

The other terms provided refer to different roles within the sales ecosystem. A lead generator typically refers to broader strategies or practices aimed at identifying potential customers, whereas a referral partner usually has a more formal relationship and provides referrals as part of a partnership agreement, often without a fee. A networker focuses on building relationships and connections, which may not necessarily lead to immediate sales leads or financial compensation.