What describes accounts assigned to a sales executive rather than to a specific salesperson?

House accounts refer to customer accounts that are managed at the corporate or organizational level rather than assigned to individual salespeople. These accounts typically involve larger clients or those requiring a more strategic approach, allowing for a centralized handling of their needs and relationships. This arrangement enables the sales executive to utilize collective resources and expertise to cultivate and manage these accounts effectively, ensuring a consistent approach to service and relationship management.

In contrast, shared accounts would typically imply some level of distribution or teamwork in managing the account among several salespeople, which is not the case with house accounts. Business accounts could refer to any accounts held by a company but don’t inherently imply the same centralized management approach. Core accounts usually indicate the most important clients for a business but still do not convey the concept of centralized management independent of individual salespeople. Therefore, house accounts are uniquely identified by their management structure that prioritizes organizational oversight.